SEO is the most talked about topic and most may be familiar with the do’s and don’ts of it. But there are still a lot of things that businesses need to concentrate on and avoid committing certain mistakes that can affect one’s website rating adversely. However before one sharpens one’s skills and understanding of Digital marketing its always good to follow some basic rules of website designing itself.
There may be several companies that provide SEO services in Pune, however not all excel in web designing and development. Out of the crowd, I-Knowledge Factory Pvt. Ltd is one such digital brandvertising company that specializes in various digital services. But since web designing has always been our core business we can never go wrong in the basics.
Just as SEO needs specialization and an SEO checklist; a similar principle for creating a website is followed here at IKF. Our competent team usually begin with a brainstorming session once we get the brief form the client. Most of the decisions on the basic look and feel and content strategy may happen at this time. One of the major contributor towards making a great website is great research. We do not proceed without a strong research where-in, we identify and recognize the best trends in the market and what needs to be done to make our clients website have a competitive edge over others.
Defining the mood of the site at the initial stage, helps conceive the rest of the planning. The mood of the site helps decide whether the look and feel will be loud, corporate, minimalist, fun, funky etc. Colors and the overall aesthetic look of the site is decided at this stage. While deciding the layout and navigation of the site we always keep the target audience in mind.
Apart from the above, we define a specific work process and schedule that streamlines the entire project and helps us complete it well within deadlines. We always lay special emphasis on content management and consider it as one of the most important factors to make a website successful. After all the above factors fall in place, only then do we proceed with the execution.
Hence just like an SEO checklist for a website helps the SEO strategy and the results tremendously, a website design checklist assures that the end result is nothing less than the best.